About
We are the global ancillary revenue powerhouse
Plusgrade brings happiness to travelers while driving ancillary revenue for the global travel industry. We partner with 200+ airline, hospitality, cruise, passenger rail, and financial services companies to create new, meaningful revenue streams through incredible customer experiences. Founded in 2009, we are headquartered in Montreal with offices in Toronto, New York, San Francisco, London, Dubai, Tel Aviv and Singapore.
Growth & expansion
In 2022, Plusgrade acquired Points, the leader in loyalty commerce, bringing two of the largest sources of ancillary revenue under one roof to create an even greater impact for travel businesses worldwide.
Learn more about PointsIn 2023, Plusgrade acquired UpStay, a rapidly-growing provider of upgrade and ancillary revenue solutions for the hospitality industry.
Learn more about UpStay
Our leadership
Meet the diverse and experienced leadership team guiding us on our mission to become the global ancillary revenue powerhouse.
Plusgrade Executive Leadership Team