— Loyalty —

Subscription

Introducing Subscription: The next evolution in Loyalty Currency Retailing

Loyalty members don’t just want to spend their points/miles, they want smart, easy ways to build their balance. That’s where Subscription comes in. This new solution allows members to automatically purchase points/miles each month, with the flexibility to pay annually (at a discount), or monthly, helping them reach travel goals faster, while giving partners a predictable, recurring revenue stream that deepens loyalty over time.

Subscription is designed to boost engagement and lifetime value—offering members an easy, recurring way to build their balance, and giving programs a new stream of predictable revenue.

What subscription does

Subscription is a loyalty currency product that:

Allows members to choose a package and receive points automatically each month
Gives the flexibility to pay an annual fee (at a discounted rate) or a monthly fee
Delivers the best value price-per-point in the ecosystem
Offers a seamless sign-up experience through a clean, intuitive interface
Gives partners the tools to promote, measure, and optimize performance across the subscriber lifecycle

It’s a low-effort way for program members to be ready for their next trip: no need to wait for promotions or top-up campaigns.

Why it works

1. Predictable, recurring revenue
Each new sign-up creates a steady revenue stream, making forecasting and budgeting easier for loyalty programs.
2. Higher conversion and engagement
Subscription helps programs reach new member segments—including first-time buyers—and encourages larger, longer-term commitments through flexible package tiers.
3. Broader member appeal
Subscription engages members earlier in the travel journey, when they’re still planning, not just redeeming. It appeals to younger, high-earning, and elite-tier members looking for long-term value.

What loyalty programs gain

A new predictable ancillary revenue stream
Built-in tools for segmentation, retention, and targeting
Integrated merchandising and lifecycle marketing support
Reduced churn with annual plans and flexible renewal options

Subscription offers a fresh path to grow your transactor base—without relying on one-time promotions or heavy discounting.

And because it’s fully hosted by Points, a Plusgrade company, implementation is fast, with minimal dev work and full support from marketing to analytics.

Ready to make earning effortless for your members?

Subscription gives your members a better way to earn, and your program a smarter way to grow.

This webpage provides general information about our products/services. While efforts have been made to ensure accuracy, details herein may be subject to change. Please contact us for the most up-to-date information.